About Buying Diamonds

Talking about diamonds, jewellry with diamonds is what every woman wants, right?  We think Zsa Zsa Gabor would agree when she said, "Oh Dahling, these are just my working diamonds."

Every man wants to buy diamonds for his significant other, but these highly-prized stones might be the most intimidating purchase he'll ever make.

Questions about diamonds

How many carats does it need to be? What color? How clear of diamonds do I need to get? You'll often hear about the "4 Cs of diamond buying," but few will tell you what diamonds you should buy for jewellry.

Well, we probably won't either, but we will do our best to consolidate all of the information you need on how to buy a diamond and other information about diamonds into one central location so you don't have to scour the whole web.

How to buy a diamond content that's on the way:

4 C's: Cut - Color - Clarity - Carat

Certified Diamonds Explained (Who certifies them, how and why)

Should you buy diamonds from an independent Jeweler, or a national chain?

What about all of these "Gem Institutes & Societies", can they help you?